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How to solve the chaos such as excessive marketing a ...

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发表于 2021-10-12 11:37:43 | 显示全部楼层 |阅读模式
How to solve the chaos such as excessive marketing and false propaganda? In financial management and investment, residents and investors who lack systematic financial knowledge often become victims of the "high return" investment trap under the impulse of financial speculation. "Next, True-E Canada Digital Marketing expert Jenny Mei will tell you more about it.

On the afternoon of September 26, the White Paper on National Financial Intelligence Education (2022 Edition), jointly issued by the National Finance and Development Laboratory of the Chinese Academy of Social Sciences and the Outlook think tank and supported by Erwan Science and Technology, was released and pointed out at the World Internet Conference.

At the policy level, in 2015, the guidance of the General Office of the State Council on strengthening the protection of the rights and interests of financial consumers proposed to integrate the popularization of financial knowledge into the national education system in order to effectively improve the national financial literacy and protect the right of financial consumers to receive education.

In 2016, the Plan for promoting inclusive Financial Development (2016-2020) further proposed to establish a long-term mechanism for the development of financial knowledge education, to promote the popularization of financial knowledge in some universities, primary and secondary schools, and to encourage qualified colleges and universities to offer public courses related to basic financial knowledge.

The rapid growth of China's economy provides an economic basis for the market development of financial intelligence education. According to the White Paper, from 2010 to 2020, the per capita disposable income of urban residents in China increased from 19109 yuan to 43834 yuan, and the per capita disposable income increased by nearly 1.3 times in the past 10 years.

In addition, with the development of financial technology and inclusive finance, the threshold for financial management has been lowered, providing a broad customer base for financial intelligence education.

According to data from Ai Media Consulting, the number of Internet financial users reached 529 million in 2019 and increased to 605 million in 2020. With the rise of financial technology and Internet finance, Internet financial institutions, represented by e-commerce financial service platform and phased shopping platform, have entered the field of resident finance, broadened financial investment channels, and may also magnify financing risks. further expand the demand for financial intelligence education.

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